Big Red Jelly: Marketing through Brand Storytelling

The Tiburonia Granrojo, better known as the “big red jellyfish,” was discovered in 2003. Although it is an unknown species to most, the jellyfish is considered the world’s most efficient animal. That is much like what Big Red Jelly, a University of Utah student startup, wants to provide through a marketing and strategy formula in the […]

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Weg’s Seasoning: Hand-blended Spices for All

Weg’s Seasoning is a company that can help “spice” up your life! The company was founded by Nathan Finch, a University of Utah MBA student. It specializes in hand-blended spices with no MSG or artificial flavors. Finch recently received a grant from the Lassonde Entrepreneur Institute Get Seeded milestone funding program to further his business. We […]

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ColoClean: All-in-One Colonoscopy Prep Kit

An estimated 22.4 million colonoscopies are performed in United States each year. To perform an effective colonoscopy, the patient’s colon must be cleared of any organic material. However, according to biomedical engineering freshman Tobi Yoon, that isn’t always the case. “Twenty-five percent of those patients don’t complete their prep or show up to their operation […]

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