A year after the COVID-19 pandemic began, we are still feeling the effects of operating while in crisis. This has impacted all aspects of business, especially in the ways we lead. To help entrepreneurs gain insight into how they can lead during difficult times, we hosted a workshop with Ruchi Watson, managing director of the […]
Author: Brianna Bernhardt
Helping Immigrant Entrepreneurs
Taehyun Yoo grew up watching his parents run their own restaurant before entering the Multi-Disciplinary Design program at the University of Utah. Wanting to find ways to help other immigrant entrepreneurs succeed, Yoo felt driven to simplify the complicated documentation process for immigrant entrepreneurs. Through research, he discovered inconsistencies within federal and state levels of […]
Preventing Relapse Through VR
In a technology-driven era, Trevor O’Brien has sought to find ways to connect our virtual and physical spaces. As a psychology and multi-disciplinary design student participating in the Lassonde+X program, he sought to dedicate his studies to a subject close to his heart: addiction recovery. In formulating his idea, he consulted rehabilitation participants to seek […]
3 Strategies for Using Instagram as an Entrepreneur
The prevalence of social media means that no matter what your age, you probably have an Instagram account. This has forever changed the world of marketing, transforming online advertisement into an interpersonal endeavor that requires constant maintenance. Yet the dominance of existing influencers, organizations, and businesses can be overwhelming for someone just creating their first […]
Tips for Opening Your First Restaurant
We have all heard the story of a young chef with a love for food, whose eagerness to share their passion pulls them into the glamorous lifestyle of being a business owner. This romanticized story leaves out the difficult details of starting your own business. Stepping into a market already saturated with large corporate restaurants […]
3 Marketing Tips for Arts Entrepreneurs
Marketing is a daunting task for artists just starting their career. Those without much experience marketing themselves may feel overwhelmed by the idea of initiating conversations to increase their opportunities. It can be intimidating to create the connections you need to grow your network and create a make a living as an artist. To help […]
How to Build a Team with Diversity, Equity & Inclusion
We all know the benefits of a diverse team. It brings skillsets that promote effective collaboration and cooperation. Seeking diversity isn’t the final destination however — it’s the first step towards an inclusive environment. To seek advice on how to not only create a diverse space but maintain an inclusive workplace, we invited two experts […]
3 Tips for Your Next Zoom Meeting
The word “zoom” has taken on new meaning, and we have all learned that conducting business through virtual meetings can be daunting and requires that we continuously navigate unexpected technical and interpersonal challenges. To help you feel more prepared for your next online interview, presentation, or business call, we met with Schaun Davis, a career […]