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Powder Baby Dry Shampoo Wins $30,000 Grand Prize at 2024 Utah Entrepreneur Challenge

Powder Baby Dry Shampoo, a student startup from Brigham Young University that sells healthy and non-aerosol dry shampoo in five colors, won the $30,000 Simon Gibson Grand Prize and first place in the 2024 Utah Entrepreneur Challenge at a final awards and showcase event at University of Utah today. The statewide business-model competition is managed […]

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VIDEO: My Life at Lassonde with Elle Williams

 Get a glimpse into the life of Elle Williams at Lassonde Studios, a residential community for entrepreneurs, innovators, and makers at the University of Utah. Williams is a Colorado native, business student, entrepreneur, and photography business owner. She has a passion for capturing beauty and stories through her work. When she is not working […]

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6 Ways to Turn Challenges into Opportunities

For a startup, facing challenges is inevitable. In a world that is constantly changing, entrepreneurs must prepare to adapt. How can businesses overcome obstacles and thrive? A Lassonde for Life Workshop titled “From Seeing Challenges to Opportunity” answers this question. Lassonde for Life is a free and life-long support program created to aid University of […]

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Thermal and Visual Imaging

At the forefront of technological innovation, Emma Wadsworth, an electrical and computer engineering major, is transforming the way we integrate thermal and visual imaging. Her project aims to develop a machine learning model that can seamlessly translate between thermal (infrared) and RGB (visual) images, a critical advancement for applications ranging from autonomous navigation to environmental […]

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Improving Truck Driver Recruiting

Blendyd Studios is a company focused on bringing high-tech, mobile-first, automated solutions to truck driver recruitment. According to CEO Morgan Williams, “We are transforming the industry by making hiring fast, easy, and streamlined.” The company automates manual tasks in recruitment processes, leveraging automated and customized text messaging to make the candidate experience more seamless, and […]

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Fueling Future Space Missions

University of Utah students are engineering future space mission technology. At the 2023 NASA Breakthrough, Innovative, and Game-Changing (BIG) Idea Challenge, a graduate team led by Collin Andersen and John Otero won the Artemis Award, the highest honor. Every year, this challenge targets problems on the moon, the 2023 theme being Lunar Forge: extracting materials […]

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Fighting to End Fashion Waste

When Kaitlyn Oliva learned how fashion negatively impacts the environment, she saw an opportunity to make a change. Oliva is the founder of Pressed, a subscription-based service that provides high-quality, comfortable, and eco-friendly clothing. Oliva is working on Pressed as a founder in the Lassonde Founders program at the University of Utah’s Lassonde Entrepreneur Institute, […]

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