A clear, memorable, and unique company name can make your business successful just as much as a bad name can break your marketing strategy. To help you choose one, we asked founders in our community at the University of Utah’s Lassonde Entrepreneur Institute and other businesses around Salt Lake City for advice. Here are their […]
Author: Brianna Bernhardt
Empowering Hoteliers with Data Science
Co-founders Viral Shah and Dhaval Chokshi are empowering hoteliers with their startup HelloGM, which provides a single interface to see data from disparate property management systems easily compiled, analyzed, and utilized. A data-science-focused endeavor, the pair grew the company as members of the Master of Business Creation program at the University of Utah’s David Eccles […]
Helping You Find Your Next Tattoo
The tattoo industry hasn’t changed much since its inception, but startup Tatfinder is looking to change that. Kaeden Warnberg-Lemm, Tatfinder founder and an entrepreneurship major at the University of Utah, describes their app as a decision-based optimization algorithm that matches users with tattoo artists based on their style, personal values, and location. Warnberg-Lemm hopes that […]
Healing Through Art Installation
When University of Utah ceramics student Griffin Hale sought to make an installation at Huntsman Cancer Institute, he embarked on a journey with unforeseen impact. After carefully planning “The Caregivers Window,” Hale recycled organic material into 250 clay bricks. Carrying these bricks up the hill to the Institute grounds, Hale created a temporary structure overlooking […]
Robotic Surgery Using MRI
There has long been interest in using magnetic resonance imaging, MRI, to guide less-invasive medical procedures. M.D.-Ph.D. candidate Lorne Hofstetter has developed an electric-motor design that can operate near patients while an MRI scanner is acquiring images. The absence of magnetic parts is necessary to prevent the motor from becoming a dangerous projectile near the […]
Saving the Planet One Drop at a Time
University of Utah engineering students Ahmed Elnashar, Mahmoud Elmehlawy, and Victor Leao-David wanted to create a safer, greener, and more efficient chemical industry. They chose to focus on ethanol, a sustainable fuel produced from corn, and sought to decrease the energy required to distill it from water. With the support of the university’s engineering department, […]
Tatfinder: An App to Find Your Next Tattoo
The tattoo industry hasn’t changed much since its inception, but startup Tatfinder is looking to change that. Kaeden Warnberg-Lemm, Tatfinder founder and an entrepreneurship major at the University of Utah, describes their app as a decision-based optimization algorithm that matches users with tattoo artists based on their style, personal values, and location. Warnberg-Lemm hopes that […]
8 Startup Mistakes to Avoid as an Entrepreneur
When beginning a business, there are many pitfalls to avoid. An overwhelming process, entrepreneurs must create a sturdy foundation for their startup while also planning ahead. Although, as an entrepreneur you, want to forge forward with your bright idea, you will thank yourself later if you deliberately set in stone the details of your business. […]
Sathya Vijayakumar: Healthcare Executive and Mentor to Entrepreneurs
Since its establishment, the Lassonde Entrepreneur Institute has built a community that caters to creation and connection. Sathya Vijayakumar embodies these traits; as a healthcare expert and entrepreneurial guide, she mentors student entrepreneurs through her knowledge and network. Vijayakumar feels grateful for the years she has spent at Lassonde and cherishes her continued involvement with student […]
HelloGM: Empowering Hoteliers with Data Science
Co-founders Viral Shah and Dhaval Chokshi are empowering hoteliers with their startup HelloGM, which provides a single interface to see data from disparate property management systems easily compiled, analyzed, and utilized. A data-science-focused endeavor, the pair grew the company as members of the Master of Business Creation program at the University of Utah’s David Eccles […]