Learn how to take your project or business to the next level by browsing our growing number of resources for entrepreneurs, inventors and change-makers.
Entrepreneurs are notorious for giving marketing efforts a backseat to product development, funding and other immediacies. This oversight costs them. A solid marketing strategy should be built into the business plan from the start and implemented as soon as you have a minimum viable product (MVP). As Mark Cuban says, “sales cure all.” The inverse corollary would be that a dearth of sales dooms an enterprise.
America has been waging a “war on poverty” at home and abroad for decades, spending trillions of dollars on social programs and aid packages. Despite all of this investment, chronic social problems like homelessness and economic insecurity persist. Innovative new strategies are being developed and tested around the country to holistically address these problems. The […]
Watch our founder Pierre Lassonde‘s keynote address at the 2016 Governor’s Utah Economic Summit. In this speech, you’ll learn Lassonde’s 10 rules for business and more. Learn more about the Utah Economic Summit here: lassonde.utah.edu/pierre-lassonde-to-keynote-utah-economic-summit/.
You’re launching a venture. Things are happening fast. It’s all you can do to manage the day-to-day as your outlook veers from rosy to dire and back to rosy. Developments come at you like waves. In the chaos and exhilaration of the startup experience, globalizing your business might be the furthest thing from your mind. […]
The bar is high and competition is fierce for student entrepreneur teams at the University of Utah. During the spring 2016 semester, the Lassonde Entrepreneur Institute’s Get Seeded program received over 200 applications from the student teams to receive funding for their business ideas. Of these, 44 were awarded funding totaling $81,000 in grant money […]
Do you need space for your company? How does free space sound? We just opened the application for the Company Launch space at the Lassonde Studios, our new student residence and idea incubator. Companies will be selected over the summer and move in when the building opens in August. Only current University of Utah students […]
A little more than a year ago, I found myself in the back seat of a car with Brody King. After discussing our previous business experiences and aspirations, he told me a story: “I was shadowing a surgeon when I noticed that he was frequently adjusting the overhead light. I actually ended up stepping on […]
Student teams from around the world competed for $60,000 in prizes in this year’s Games4Health competition, managed by the Sorenson Center for Discovery & Innovation at the University of Utah’s David Eccles School of Business. The competition concluded on March 31, during a public Arcade that showcased nearly two dozen of the 70 innovative games designed and developed by […]
If you’ve read any Medium post or book on the entrepreneur reading list, you’ve heard of the term “fail early, fail fast.” There are lots of other ways to say it — finding product-market fit, defining your pain point — but all it really means is getting all the bad ideas out of the way […]
Are you interested in creating a professional website but don’t have thousands of dollars to pay a designer or developer? This article will give you some valuable information on how to launch a professional website with a limited budget.
