Get advice for creating a new product and launching your idea. Our authors are faculty, staff, students and professionals. Read what lessons they can share about ideation, prototyping, company formation, law, marketing and more.
With over 20 years of experience, IP strategy and licensing is University of Utah alum Andy Godsey’s bread and butter. Founder of The Inventor Playbook and COO at Summit Venture Studio, Godsey was the perfect host for the Lassonde for Life workshop, “How to License Your Technology,” where he walked through the how-to of successful […]
Before University of Utah alum Lindsey Shipley launched and successfully exited her startup, Lactation Link, she was a labor and delivery nurse. To explain her journey, she recently led a Lassonde for Life workshop, “From One Follower to Exit,” showcasing the importance of digital products and how anyone — with the right path — can […]
Scott Holley, a University of Utah alumnus, entrepreneur, and business executive, has joined the Lassonde Entrepreneurship Institute as its new executive director. Holley has vast experience in the world of entrepreneurship, particularly in cross-border manufacturing, consumer-branded products, and entrepreneurship through acquisition. Now, taking the helm on Lassonde’s 25th anniversary year, Holley has big plans. Sustaining […]
I started the Startup Stack in 2020 to help founders survive the COVID pandemic through deals on the software and services they use to run their business. I was one of three co-founders, and the only one to begin to work on the company full-time in May 2023 at what seemed like the right time. […]
Aaron Dobron, director of business development at Park City Aviators and a serial entrepreneur, is also a storied University of Utah alum. He graduated with a bachelor’s degree in materials science and was a member of the first graduating cohort of the Master of Business Creation (MBC) program. He brought his experiences to a Lassonde […]
Taylor Halversen-Bates is a University of Utah MBA graduate and current senior product manager at Grain, where she leads the creation of AI-driven technology to revolutionize meeting productivity. Recently, she hosted a Lassonde for Life workshop called “Making AI-Centered Products,” aimed at helping founders not just keep up, but become disrupters. “We don’t know how […]
In this episode of the Live Create Launch Podcast, Mark Pittman, founder and CEO of Blyncsy, joins host David Kale, University of Utah alum and owner of OutsideBox Marketing, to share his entrepreneurial journey. Pittman discusses the challenges and benefits of launching a business as a student entrepreneur, offering practical advice for anyone navigating the […]
Regardless of industry or background, a startup needs to find investors. We spoke with four founders and recent graduates of the Master of Business Creation (MBC) program at the University of Utah, and they all shared a similar sentiment: “Fundraising can be very challenging.” Despite this, these founders have all successfully found investors — collectively, […]
Amy Redford, an award-winning actress and filmmaker, hosted a special workshop at the Lassonde Entrepreneur Institute where she coached students on how to create captivating pitch videos. Whether you’re preparing for a competition, seeking out venture capital or crowdfunding, or trying to grow your social media following, Redford says, “you need to be able to […]
Angie Holzer is a Master of Business Creation (MBC) graduate and founder of various organizations. Her biggest venture is WikiCharities, a nonprofit connecting and validating other nonprofits. WikiCharities has a variety of partners, including the MBC Global program. She recently led a Lassonde for Life workshop titled “Nonprofit Best Practices,” aimed at helping potential nonprofit […]
