Get advice for creating a new product and launching your idea. Our authors are faculty, staff, students and professionals. Read what lessons they can share about ideation, prototyping, company formation, law, marketing and more.
Securing funding through grant applications is a competitive and challenging process that requires clarity, precision, and a compelling narrative. The key to standing out is not just in presenting an innovative project but also showcasing its sustainability, impact, and alignment with the grantor’s objectives. Understanding how to articulate these aspects effectively can transform your grant […]
Scaling a business on Amazon can be a game-changer, and using a strategic approach can help entrepreneurs reach their goals. But where do you start, and where do you go from there? Experienced Amazon seller and University of Utah alumnus Josh Hadley provided insights to help you succeed in a Lassonde for Life workshop titled […]
In today’s fast-paced world, many entrepreneurs are redefining what investing in a fulfilling future means. We’re not just chasing jobs; we’re seeking lifestyles that offer financial stability and quality of life. Real estate investment stands out as an incredible tool for building wealth, but its perceived complexity often discourages beginner investors. That’s precisely where I […]
Being an entrepreneur isn’t always about launching a startup; value can be created and captured in many other ways. Creating value can mean acquiring a business and improving how it is run rather than starting one. Buying a business can be a quicker, less risky, and simpler pathway to entrepreneurship than launching a startup, as […]
Mental fitness is important for entrepreneurs. A strong mind can stay calm and collected in adverse circumstances. How can entrepreneurs hack their minds and train their brains? A workshop entitled “Mental Fitness for Entrepreneurs,” offered by Lassonde for Life tackled this question. The program is provided by the Lassonde Entrepreneur Institute at the University of Utah and […]
Customers are the support beams of a company. So it is important to ask: How can a business grow a loyal customer base? A Lassonde for Life workshop titled “Customer Cultivation” answered this question. Lassonde for Life is a University of Utah program providing free support to alumni entrepreneurs. The workshop was presented by Sarah […]
Want to spend a few hours on YouTube, but also be productive? The list below is a compilation of our go-to YouTube channels for aspiring and full-time entrepreneurs alike. You’ll be surprised by the variety of information and resources you can get for free, in short, digestible videos – many of which could hold the […]
For a startup, facing challenges is inevitable. In a world that is constantly changing, entrepreneurs must prepare to adapt. How can businesses overcome obstacles and thrive? A Lassonde for Life Workshop titled “From Seeing Challenges to Opportunity” answers this question. Lassonde for Life is a free and life-long support program created to aid University of […]
The boom of e-commerce allows businesses to soar in sales using digital markets. Standing out against competitors is essential for startups to grow. In a busy marketplace, how can companies achieve this? Lassonde for Life, a lifelong entrepreneurial support program for University of Utah graduates, offered a workshop led by Katy Luxem to answer this […]
It can be difficult to determine the best approach for a successful launch to market when starting a company. With no guidelines for what works versus what fails, early-stage companies might be unsure of how to take the first steps. Chad Jardine has some good advice on the subject. A University of Utah MBA graduate […]
