Your Premier Route to Machu Picchu

Jared Snow, a founder in the Master of Business Creation program at the University of Utah, is on a mission to be the top choice for U.S. travelers on the Inca Trail to Machu Picchu. He is doing this as the founder of Inca Trek Company.

Snow has generated over $1 million in revenue operating tours in Peru over the past 14 years. Last year, Snow’s Peruvian tour operator company was approved by the Peruvian government to become the first U.S.-owned company to provide guided tours on the Inca trail. It took having Peruvian-born connections, writing a 160-page thesis, and four years of time and investment to make his dream come true.

“My favorite tour experience in Peru has always been the Inca Trail,” Snow said. “That gave me the dream of one day being able to operate the trail with my direct employees.”

Now, after getting the Peruvian government’s approval, Snow has dedicated his time to creating a safe and efficient way for tourists to hike to Machu Picchu. Inca Trek Company has a team of top-of-the-line guides, authentic Peruvian chefs, and porters who help transport travelers’ belongings.

Snow strives to provide an authentic, memorable experience while truly enjoying Peruvian nature and culture. While it is possible to visit the ruins by train, the hike is an experience that takes four days on foot and passes through half a dozen archaeological sites. “I want to operate the trail the way it was meant to be operated. It has always been a spiritual trail. Originally, it was only for Incan royalty,” Snow said.

Now, the trek to Machu Picchu is for everyone. “Some of my happiest clients are people trying to get over something difficult in their life or embarking on their new adventure,” Snow said. “At the end of that little journey, you’re in a wonderful new world; all of a sudden, there is Machu Picchu.”