Curie Wear

Curie Wear: STEM Clothing for Girls

After noticing a huge gap in clothing for young girls, Hillary Whitaker, a University of Utah accounting student, started Curie Wear in 2016, a company that designs custom fabrics focused on STEM. They keep their clothing designs feminine for young girls. As Whitaker said, “It is important to emphasize femininity and let girls know it is important and special to be a girl while still loving bugs and astronauts.”

Whitaker was inspired by Marie Curie, the first female to win two Nobel prizes in different fields — one in chemistry and one in physics. Whitaker wants to help young girls follow in Curie’s footsteps by finding an interest in a STEM subject while still focusing on being feminine.

Curie Wear

Curie Wear specializes in STEM-themed clothing for kids.

 

When Whitaker’s daughter was born, she and her husband were looking for clothes with dinosaurs and rocket ships on them and didn’t have any luck. This is when Whitaker decided to design her own fabric. They now have custom fabrics like the constellations and the periodic table, and of course, dinosaurs and rocket ships.

Whitaker is passionate about women in STEM. She said, “I am hugely biased because I want my daughter to be a rocket scientist. I want her to feel comfortable being who she is. If she loves dinosaurs then I want her to wear dinosaurs, but I don’t want her to be called a boy.”

You can find Curie Wear on Etsy at https://www.etsy.com/shop/CurieWear

Curie Wear

The Curie Wear constellation dress.

 


About the Author:

Avatar photo Savannah, a University of Utah and Lassonde alum, is the co-founder and marketing director of Navvy Healthcare Marketing. With her primary passion in healthcare, Savannah focuses her time on improving the lives of patients through health marketing and community education.

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