Packizon: Dimensioning Done Right

Time and money: both are invaluable resources that every company strives to save. Packizon provides solutions to do just that, and cofounder Alok Desai is growing the company in the Master of Business Creation (MBC) program at the University of Utah’s David Eccles School of Business.

Packizon is a warehouse-logistics solution company that takes a common problem and provides a technical solution. Its product scans items that need shipping to an accuracy within 2 mm and almost exact weight. Using that data, their software customizes the packaging and shipping label to minimize shipping fees.

According to Desai, if a company ships 500 to 1,000 boxes a day, a 5 to 10% error can cost tens of thousands of dollars per year. By optimizing the shipping dimensions and weight, a company can save a lot of money. With its innovative technology, this business-to-business company is quickly on the rise.

Desai is in the MBC program while his partner is based out of San Francisco. The founders hold strong technical backgrounds. Desai, who is a computer vision and machine learning expert with a doctorate degree from BYU, was looking for opportunities to develop the business skills he would need to run Packizon successfully. The MBC program provided the perfect opportunity for that.

“Having access to business knowledge and guidance in applying that has been huge for our company,” Desai said. The hands-on approach of the MBC program has helped Packizon create a solid foundation and create goals for the future.

Packizon has been operating for just under one year. The founders have a working prototype that is currently being implemented in a local warehouse in West Valley, Utah. They initially had trouble selecting the best-fit technology; it is a mix of hardware and software that they are continually fine-tuning.

Packizon also allow their customers to gain insights into their business by sharing analytics like the busiest months or the most used box size. This gives those companies the option to only purchase the number and size of boxes they need. In the future, Desai would like to install 15 to 20 systems every month to expand the business. The MBC program is giving this company the opportunity to scale Packizon in the future.

By pursuing this business opportunity, the founders have had to sacrifice family time, finances, and much more. This trade-off is something that they believe will pay off in the long run. Packizon is an innovative solution that Desai and his cofounder are passionate about, which is apparent in the representation and communication of their company.

Desai and his partner in Packizon are ready for a bigger and better business. With the help of the MBC program, they are working in that direction.

Learn more about Packizon at packizon.com.


About the Author:

Avatar photo Juliet Smock is a senior finance major from Franklin, Ind., with an advanced financial analysis emphasis and a management minor in the David Eccles School of Business. Juliet is a contributor with the Master of Business Creation Marketing Agency, where she has learned to foster creativity and communicate with founders to achieve a common goal.

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