Scaling a business on Amazon can be a game-changer, and using a strategic approach can help entrepreneurs reach their goals. But where do you start, and where do you go from there? Experienced Amazon seller and University of Utah alumnus Josh Hadley provided insights to help you succeed in a Lassonde for Life workshop titled […]
Topic: Lassonde for Life
6 Tips for Entrepreneurship Through Acquisition
Being an entrepreneur isn’t always about launching a startup; value can be created and captured in many other ways. Creating value can mean acquiring a business and improving how it is run rather than starting one. Buying a business can be a quicker, less risky, and simpler pathway to entrepreneurship than launching a startup, as […]
6 Ways to Master Mental Fitness for Entrepreneurs
Mental fitness is important for entrepreneurs. A strong mind can stay calm and collected in adverse circumstances. How can entrepreneurs hack their minds and train their brains? A workshop entitled “Mental Fitness for Entrepreneurs,” offered by Lassonde for Life tackled this question. The program is provided by the Lassonde Entrepreneur Institute at the University of Utah and […]
Tactics to Cultivate and Keep Customers
Customers are the support beams of a company. So it is important to ask: How can a business grow a loyal customer base? A Lassonde for Life workshop titled “Customer Cultivation” answered this question. Lassonde for Life is a University of Utah program providing free support to alumni entrepreneurs. The workshop was presented by Sarah […]
6 Ways to Turn Challenges into Opportunities
For a startup, facing challenges is inevitable. In a world that is constantly changing, entrepreneurs must prepare to adapt. How can businesses overcome obstacles and thrive? A Lassonde for Life Workshop titled “From Seeing Challenges to Opportunity” answers this question. Lassonde for Life is a free and life-long support program created to aid University of […]
How to Succeed at E-Commerce
The boom of e-commerce allows businesses to soar in sales using digital markets. Standing out against competitors is essential for startups to grow. In a busy marketplace, how can companies achieve this? Lassonde for Life, a lifelong entrepreneurial support program for University of Utah graduates, offered a workshop led by Katy Luxem to answer this […]
Go-to-Market Strategies (and Common Mistakes to Avoid)
It can be difficult to determine the best approach for a successful launch to market when starting a company. With no guidelines for what works versus what fails, early-stage companies might be unsure of how to take the first steps. Chad Jardine has some good advice on the subject. A University of Utah MBA graduate […]
How to Use Artificial Intelligence to Test Business Ideas
Endless opportunities and innovation possibilities exist for companies to take on. However, most companies have only so many resources to use, so the trick is identifying the ideas with the most potential. How can companies decipher ideas and find the best ones? An up-and-coming technology, artificial intelligence, can help with this. In a workshop entitled […]
10 Pitch Deck Tips for Landing Investors and Securing Funding
When it comes to launching a startup, getting funding in the initial stage is a tricky task. Creating and presenting high-quality pitch decks is one of the best ways to attract investors and receive funding. A solid pitch deck displays a company’s purpose, value, and profit potential. A recent workshop entitled “Pitch Decks” delved into […]
5 Steps for Identifying a Business Problem and Opportunity
Unique business ideas are inspiring innovation everywhere, from technology to health care. How do entrepreneurs come up with all these ideas? In a world that never stops moving, innovating, and working around problems, new business opportunities are everywhere, just waiting to be tackled. A workshop entitled “Identify a Problem and Opportunity” has the scoop on […]