No one wants to see a crisis, especially startups. You’re already facing a lot of uncertainty and challenges to grow your company. When you add a crisis to the mix – a big one like COVID-19 pandemic or something smaller and more common – the odds might seem like they are stacked up against you. […]
Topic: Workshops
Workshops at Lassonde: Build Your Skills
The goal of the Workshop program at the Lassonde Entrepreneur Institute is to provide insightful tips and secrets to the trades taken on by entrepreneurs. We go beyond the business classroom to provide experts’ tips and experiences in everything from financial planning to HTML coding. Our hour-long seminars allow students to participate in a collaborative […]
Think like an Engineer, Work like a Businessman
No matter the industry, all American businesses run in a similarly structured way. But entrepreneurs are always looking for how he or she can challenge the normal, so how does one gain that competitive edge in such an environment? It requires strategic thinking says Chris Hofheins, president and founder of BHB Structural Engineering Firm. Hofheins’ […]
Make Your Startup’s Accounting Accountable
Money managed well makes for a well-managed company. Hiring a bookkeeper or financial assistant may not be feasible for your business right now, but that does not mean that responsible and effective accounting principles cannot be implemented to help run your business. Though a seemingly daunting task, Matt Orton, CPA and senior tax manager at […]
Neuromarketing Yourself and Your Ideas
Pitching is a unique language of the mind. Unfortunately, the part of the brain that delivers a pitch is not the same part of the brain that receives it. Therefore, a skilled translator is needed–which is where you come in! Nolan Yager is a student at the University of Utah and a frequent pitcher who […]
Going from Start to … Halfway with Your Startup
All entrepreneurs start out the same way – dreaming of the eventual success of their product, business or idea – but why do all entrepreneurs not end the same way? Startup evolution takes many routes depending on the task at hand and the people behind it, yet ultimate success for these startups are determined the […]
How Sustainability and Entrepreneurship Coexist
Although sustainability can mean a variety of different things to many different people, Ian Schelledy believes that its essence can be summarized into one phrase: the triple bottom line. Thinking about people, profit and planet requires a mindset geared toward long-term thinking, a path that Schelledy, founder of Sustainable Startups, has been inspiring others to […]
4 Tips for Building Your Professional Network
As an entrepreneur, people are your most valuable resource. So, your ability to literally and figuratively call on people is an important asset to grow and maintain. With the onslaught of social media, maintaining a working relationship with many people has become increasingly easy. However, these media platforms should not entirely replace the networking that […]
Public Speaking Tips for the Entrepreneur
The good news: public speaking is the most efficient way for hundreds or even thousands of people to hear about your product or idea. The bad news: many people don’t utilize this approach effectively. Not only has our culture cultivated a dread for public speaking, but it has become quite daunting, causing a great loss […]
Make Your Mark with Adobe
You no longer need to outsource to get the perfect graphic, logo, video or poster for your business. University of Utah alumni Vincent Fu and Calvin Chhour have used their digital art skills for a variety of projects and businesses ranging from university-related video-editing to brand development for startup companies, and you can do the […]