Get advice for creating a new product and launching your idea. Our authors are faculty, staff, students and professionals. Read what lessons they can share about ideation, prototyping, company formation, law, marketing and more.
What things did my startup CloviTek consider for our CloviFi product sourcing? There is no right or wrong solution to this question. However, putting the goal that CloviTek was trying to achieve and then looking at different options available for sourcing its product CloviFi Wi-Fi audio transmitter, it was a good start. As the result, […]
I’ve always been so fascinated by the Bauhaus School. There’s just something really exciting thinking about this singular place, where the most creative young people came together to define the next wave of an entire movement of design. I always wanted to have something like that in my life. It wasn’t until this spring when […]
We talked to the best student entrepreneurs in the state to find out what tips had for other aspiring business owners during the final awards and showcase event for the 2017 Utah Entrepreneur Challenge and High School Utah Entrepreneur Challenge. We asked them what they learned during the year participating in these statewide, business model and […]
If you are wanting to manufacture a product in China, here are five things you should know before you send the order: 1. Relationships are everything The Chinese culture is heavily based on relationships. To have a successful experience working with any manufacturer in China, you will want to make sure your relationship with them […]
TROUGH OF SORROW: The period in a founder’s journey where everything looks like failure and victory is nowhere in sight. You’re an entrepreneur because, like thousands of others, you’ve been told stories of men and women who have changed the world against all odds. You dream of building a product and/or service that will add […]
This isn’t a step-by-step guide to starting your first company; there are a million self-help books and TED talks with people who will tell you their “guaranteed method” to starting a million dollar company. But rather it’s a collection of the most important lessons I learned in my experiences as a college entrepreneur that I […]
Earlier this year, we witnessed one of the largest tech IPO’s since Facebook back in May 2012. Snap and Facebook have swiftly become tech-media giants, collectively reaching billions of people, and generating billions of dollars in revenue. What else do both of these companies have in common? Through a series of events that will likely […]
It didn’t take a lot of effort. Not much time either – about a day or two. All I used was a bit of basic statistics, and by basic, I mean being able to compute percentages. Although I’m doing a Ph.D. in math, I didn’t use any of the fancy artificial intelligence, machine learning or […]
Bootstrapping,” an idiom familiar among emerging businesses, is believed to have originated from the phrase “pulling oneself up by the bootstraps,” an impossible task. Now the term has become associated with growth notwithstanding limited resources. In this context, bootstrapping doesn’t mean blind attention to certain issues, to the exclusion of other (sometimes unknown) issues. Bootstrapping isn’t gambling. Instead, successful growth of bootstrapped businesses can be attributed to prioritization and efficiency.
When Thad Kelling, marketing and public relations director for the Lassonde Entrepreneur Institute, outlined for me the mission of their big, new, copper-clad building on campus (1701 Student Life Way), I was understandably impressed. The ground floor of Lassonde Studios and its resources, he stressed, are open to all students on campus — not just […]
