Get advice for creating a new product and launching your idea. Our authors are faculty, staff, students and professionals. Read what lessons they can share about ideation, prototyping, company formation, law, marketing and more.
Editor’s Note: What makes the Lassonde Institute one of the best organizations for promoting student success on campus? To find the answer, guest writer and U student Tiffany Parker investigated. Here’s what she discovered. Perhaps you’ve heard that the U is ranked among the best university’s in the country for entrepreneurship, but did you know that […]
Editor’s Note: The author, Alex Ledoux, is a U alum who founded Eco Flower, a company that sells bouquets filled with synthetic flowers made from recycled materials. We invited him to share some of his secrets of success. He chose to write about Facebook advertising. A week after graduating from the University of Utah in the spring […]
The same way that a good angel investor should bring more to the table than financial aid, a Kickstarter campaign has the power to do far more for a startup than just raise funding. Today, we’re seeing companies such as Peak Designs debut every new product on Kickstarter before opening online sales. Why? For a number of reasons actually.
Technology has changed the landscape of business. Today it is easier than ever to create a cashflow from a personal brand or small business. It does not require you to invent the next Uber or Facebook. What it takes is combining a passion and a skill in an interesting way. Here’s the formula: skill + […]
Want to know how to win at crowdfunding? Following these five tips for before, during and after your crowdfunding campaign from standout U alum David Toledo, founder of Power Practical, which has raised a million clams through five crowdfunding campaigns. Check out his latest campaign for the Loominoodle (and buy one) at: http://kck.st/1MRfJcw. What to Do […]
It’s a tough world out there for students right now, job markets are very competitive right now, economies are uncertain. It hardly seems a time to dream big or set goals. Though I didn’t have any dreams to change the world, I did know I wanted to have control over a few things in my life: my income, my location and my time. I decided the best way to do that was to start a business that would allow me to travel the world and work from anywhere.
Don’t miss this new podcast with Taylor Randall, the dean of the David Eccles School of Business, on KCPW. Randall discusses the Lassonde Entrepreneur Institute, Lassonde Studios and the future of business education at the University of Utah. The Lassonde Institute is an interdisciplinary division of the Eccles School. Listen to interview here
Being in a band is cool, being on the football team is cool, and now creating your own app while in college has become cool. With more and more coverage in mainstream media, creating the “hot new app” has become a highly pursued interest.
Innovation is the life force of the medical device industry. Without a large budget for in-house R&D, licensing or acquiring a new technology, many companies are losing market share to those with deep pockets. To avoid the bureaucracy of a large organization, the “skunkworks” style of innovation has become much more common in recent years.
No one doubts the benefits of thinking outside the box for your business. But as today’s trade tends to favor the crossing of oceans into increasingly diverse markets, consider updating this age-old recommendation. Whether for the business tenderfoot or the entrepreneur with wanderlust, think instead outside the borders with these five tips …
