Company Launch

Company Launch Startup Teams for Fall 2020

Meet the 20 startup teams in our Company Launch program at Lassonde Studios for fall 2020. Find a complete list below. They range from a parking app and game studio to mental health awareness and luxury oil.

Company Launch offers these startups office space at Lassonde Studios, cohort gatherings, workshops, staff coaches, professional consultants, and more. All students at the University of Utah are welcome to apply to join the program. Startups are admitted every semester.

The program is managed by the Lassonde Entrepreneur Institute and sponsored by Zions Bank.

Learn more and apply to join the program at

Fall 2020 Startups

Affordable Genomic Solutions – Looking into technology and techniques to help deliver genetic testing to those who could not normally afford it.

Arrow and Etch – A luxury oil production company with a broad color palette to choose from. Their oils are manufactured from refined and boiled pure linseed oil, which gives the oils their sheen. Each and every product undergoes heavy quality control, and every oil that exits manufacturing is ensured the highest quality. Currently, there are four options for the purchase of our luxury paints: individual, 12 color palette, eight-color palette, and four-color palette. Their prices are competitive. The purchasing process is made very intuitive with the dynamic platform they utilize.

Beacon Sleep Solutions – Working to help the millions of people worldwide who suffer from parasomnias. The company does so using technology that reads biorhythms to create a stimulus that will break the sleeper’s negative episode.

Camspire – Created to spread awareness for suicide and mental health. The mission of the company is to ease the conversation of mental health, provide coping skills, and create a community of supporters. Camspire currently sells at the University Bookstore and around Salt Lake City.

Cultural Curiosity – A company that strives to create products that represent various parts of the globe while giving back to relevant organizations. It currently sells various travel- and global-themed candles with notebooks and shirts coming soon. A portion of all profits go to benefit, currently, the WHO COVID-19 efforts. The company hopes to grow as a brand that is made by and for those who love to learn, love to travel, love the things that make us different, and love to give back to their fellow humans.

Executive Solutions Corporation – On a mission to be the world’s first completely mobile integrated collaborative investment real estate firm by creating catalytic cutting edge commercial real estate (CRE) mobile application technology enabling greater automation and machine learning than exists in the industry (the next paradigm of the industry), and harnessing the power and experience of military veterans through educating them with industry-leading proprietary training materials and conducting operations with a high performance team centric methodology.

FullFeel – The “Airbnb for home cookers.” Their idea is to connect people who have culinary skills and want to make an income from selling food to those who are seeking fresher, healthier, or less artificial meals. This connection is given through an online platform where the cookers set up a profile and the customers have access to them (filtering by distance, type of food, type of meal, etc.). The company also intends to give support to the cookers as they need to start cooking their best dishes or to potentialize their business in case they already use their houses as a small restaurant or factory.

HoodlumHoodie – Provides customers the ability to create and design their own hoodies.

Interwoven – A board game and digital game company with a purpose to bring people of varying cultures and backgrounds into one fulfilling experience.

Little Wanderers Studios – Aim to celebrate diversity through the creation of fun and entertaining games that promote awareness and critical outlooks on the world surrounding the players – inside the game and out.

Massey Political Consulting – A company that provides: strategic communications, political operative recruitment, grassroots organizing and campaign management, digital media, external affairs, data and strategy, and fundraising.

MediFile –A startup with the vision to provide web and mobile applications/software for clinics and hospital in Liberia and sub-Saharan Africa at large. They are developing a web application to record and store data of patients and medical practitioners. The app will also have an analytic feature that gives administrators data-driven view on the operation of their organization.

Mystique – Create innovative sexual health and wellness solutions. Our emphasis is on revolutionary design and intellectual property.

O’Prima – Up-and-coming clothing brand within the outdoor industry. The company has a unique focus on sustainability. Their primary goal is to motivate movement toward a more sustainable future. O’Prima envisions creating a community of open followers who share a passion for the world around us. In order to cultivate this, they plan on organizing community clean-up events. Not your everyday cleanup, but ones that focus specifically on a niche of adventure sports (rock climbing, surfing, skiing, mountain biking, hiking, etc.). This would include cleaning up garbage around the area, as well as instruction on how to properly place equipment and climb the rock that minimizes damage to it, and promotes the longevity of the crag. Additionally, the company would offer free education on how to safely begin rock climbing for someone who has never done it before.

Parq – Parq is the one stop solution for parking. A peer-to-peer platform that provides an eco-friendly option to traditional parking that saves money and time. Parq allows individuals and businesses to monetize their unused parking spaces while promoting a sense of community and trust.

Perfect Fitment – A new concept to ecommerce in the automotive aftermarket industry that will attempt to replicate the same type of experience found in customizing vehicles in popular racing video games. This is a company focused on UI/UX design with 3-D capability, to allow for multiple vehicle types and customization (wheels and upgrade-accessories). There is a lack of transparency when figuring how to buy specialty parts for a vehicle over the web, as there is only a static image available in the traditional setting of shopping online. In changing the experience completely to something that is fun and interactively engaging, a vehicle customization studio with 3-D modeling, users can test-fit multiple products to any vehicle and see the end-result from any angle online.

Riseonnice – Ecommerce platform for real estate.

TrailRax – Designs innovative roof rack and storage solutions to benefit the off road enthusiast. The company takes innovative designs and strays from just standard or basic products to a product that the customer can customize to their liking so that it works best for them in every situation. The company has patented products as well as many more coming.

Trimble Technologies – A green-tech company starting with re-purposing air pollution into sellable products.

Vasari Tech – A custom software development company that helps startups, mid-size businesses, and local enterprises increase revenue, reduce cost, and drive business innovation with automation and software solutions. Vasari sees an opportunity to provide automated services involving building, mechanical, industrial trade as those are the ones it believes have yet-to-be digitized in their day-to-day operations and culture. It provides web development, web design, mobile development, data analytics, and backend development services tailored precisely to their client’s needs. Many work processes are repetitive for a person to do and can be automated with a custom software-based service. Vasari has the goal of understanding what the process is, break it down to its components, find solutions that will save time, resources, and reduce complexities for the organization.

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