Not all students working at the Lassonde Entrepreneur Institute become serial entrepreneurs. Some develop valuable skills that they apply to many other industries and professions. Katherine Aiello is one of these students. Aiello participated in the Pierre and Claudette Lassonde New Venture Development Center in 2016-17, while pursuing a Ph.D. in bioengineering at the University of […]
Author: Jacqueline Mumford
Doxy.me: Turning Risk into Reward
For some entrepreneurs, taking an unexpected opportunity all the way really pays off. Doxy.me is an online platform created by Brandon Welch that allows doctors to visit with their patients online through video calls, for free. In 2012, Welch was a Ph.D. student at the University of Utah in biomedical infographics. While working on a […]
From SWOT to “So What?”: A New Method for Analyzing Outcomes
SWOT analyses have been used by marketers for years while planning for the outcome of anything, from a product to an individual, in a specific market. SWOT is an acronym for strengths, weaknesses, opportunities and threats, and is generally laid out in a four-plot grid, filled out with lists. While these analyses are the traditional […]
Test if Your Startup Idea Passes the Triple A Test
Deciding whether or not a startup is worth the time, money and energy that you’ll have to dedicate to it can be difficult. The company may have incredible success, and all of the hours you spent putting together a balance sheet, designing and redesigning models, writing and pitching your product could all pay off … […]
ColoClean: All-in-One Colonoscopy Prep Kit
An estimated 22.4 million colonoscopies are performed in United States each year. To perform an effective colonoscopy, the patient’s colon must be cleared of any organic material. However, according to biomedical engineering freshman Tobi Yoon, that isn’t always the case. “Twenty-five percent of those patients don’t complete their prep or show up to their operation […]
How to Make Social Media Work for Your Business (8 Steps)
With billions of people across the globe on platforms from Yelp to Twitter every day, it’s difficult for a startup to exist without a stable social media presence. However, getting into the social networking world takes more poise and strategy than you may think, and it’s easy to get it wrong. Three University of Utah […]
Off the Frame: Making Your Photos More than a Moment
Makayla Hendricks has been taking photos since she was 6 years old, posing her teddy bears for a photoshoot just after she got her first camera. Now, as a sophomore at the University of Utah, she’s the owner of her startup Off the Frame Photography. Her company’s mission is simple: to take pictures that your […]